The most important part of SEO is creating content

Keep your navigation simple and focus on a top down structure that passes authority to your most important web pages. Using too many hashtags, however, becoming incredibly annoying and can really deter customers from interacting with you. Every business owners should keep in mind that everyone can influence the image …

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Learn how to start with dynamic pages

Who is the owner (driver) of your SEO efforts? The motive of any business is growth. As an owner or stakeholder in a website, you must take the time to discover content, evaluate that content, and implement a link to it on a webpage. Have you ever tried to buy …

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Super-easy ways to learn everything about inbound links

The ultimate goal of any marketer is to create a diverse range of high quality backlinks from various credible sources. But not all marketers tend to achieve this pinnacle. It takes time and patience and a lot of strategizing and in the end it is never that straight forward and …

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The latest trends in onsite SEO

An agency should help you learn more about your customers, about their online habits and the searches they are making which lead them towards or away from your site. One of the most important steps when starting with SEO is to align it with your wider goals. It's useful to …

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How can we better allocate our resources?

Also think about your own use of search engines. The deluge of content that has appeared on the web over the past few years has reached almost terminal velocity. If the person says no, they have not done any reviews, then do not push for them to leave one. Forget …

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Establish your position regarding keyword stuffing

Obviously every one wants the number one position, but someone has to come second. Now this isn't so bad as, while your website may only rank perhaps 4th or 6th on engines such as Google, there will be others which will rank you number one! Google uses a complex algorithm …

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Want a thriving business? Focus on web portals

Creating content that consistently drives traffic to your site is a win; however, not all traffic is created equal. The challenge is finding a balance of content that is interesting, sustainable, and relevant to your business interests. Collocation makes sense when you have nonstandard applications requiring fast Internet connections that …

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What can you do about non reciprocal links right now?

Influencers try to grow networks of followers. Perceptions and folklore about a campaign's results within an organization often become part of the results (i.e., the executives loved it, so it's a good campaign). Some websites (on entering them) request a malware installation. These kind of websites are categorized separately …

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Lessons I've learned from nofollow links

Creating great content may even help you to rank better! Possessing contact information and detailed information on buying behavior, purchasing patterns, and interests are assets that make your business valuable and your revenue and growth more predictable. Page load speed is a significant factor in Google rankings. Take a moment …

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Latest developments in scraping

SEO-ing your web content is a great way to generate easy traffic. That being said, you won't get traffic instantly by writing a few blog posts. Links at the top of a page carry more weight than those further down. Good SEO consultants are hard to locate and they are …

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Learn from these mistakes before you learn about citations

Quality and visibility. This is truly the great secret to SEO and content. Generally you should only use lowercase letters in URLs. This evolution in site usability and interactivity, coupled with everchanging search engine technology, brings with it additional demands for the website owner. Above all else, your content must …

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Actionable tips on trust rank and Pinterest

So if the image is decorative, keep it out the way - either make it a background image or set ALT= (don't just leave the ALT text off, as some screen readers may then read out the file name which is even more annoying). Without considering a search engine user's intent …

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Don't forget quality

When a search query is being typed, the search engine looks in its index, even while it is being entered, for the most relevant information and displays the results in the SERPs. The results are then sorted by relevance. Creating descriptive categories and filenames for the documents on your website …

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Make sitemaps a priority

They take all the uniqueness and personality out of your website. Depending on the situation, SEO may involve both the IT and marketing departments. The 404 code is also important if you want to use tools that scan your site for broken links as there's no other way for a …

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Low hanging linkbait fruit

Understand where they are now and how they got there. If you establish that even the ranking of the competitors is also fluctuating, it means that the cause of the issue is SERP. How bad hosting can lead to losing SEO rankings Downtime of your website can lead to vastly …

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